The primary purpose of this study was to examine the extent to which the Family Support Program (FSP) was able to reach the rural women in Akwa Ibom State (AKS), Nigeria. This was achieved by four specific objectives. Data was collected from a convenient sample of 38 FSP members from the target population of the state. Results of data collected through personal interviews and group interviews showed that the average age of participants was 35. The majority of them were married and engaged in such businesses as farming and trading with an average monthly household income of 3,000 Nigerian Naira. The study also showed that the women were not adequately aware of the program activities. Consequently, the program did not improve FSP participants= lives. This suggests that the program was not an effective tool for reaching the rural women in that area of Akwa Ibom State.